glossary

Low-rise 

definition:

Low rise refers to a style of clothing, particularly pants or underwear, that sits below the natural waistline, typically resting on or just above the hips, creating a more revealing and modern look.

origin

The low-rise brief, a popular style in modern fashion, originated in the late 1990s and early 2000s. This trend emerged as a response to the high-waisted and more modest undergarments of previous decades. The low-rise brief sits comfortably on the hips, offering a flattering and alluring silhouette. It gained popularity due to its ability to showcase the natural curves of the body and provide a sense of freedom and confidence. Originating from the fashion-forward streets of cities like New York and Los Angeles, the low-rise brief quickly became a staple in the wardrobes of fashion enthusiasts worldwide, symbolizing a shift towards a more daring and body-positive approach to fashion.